We removed the Campaigns by Affiliate, Affiliates
by Campaign and the Campaigns by Advertiser reports from the Reports tab.
However, we have added more search criteria to the Campaign Performance,
Affiliate Performance and Advertiser Performance reports to allow you to pull
reports specific to Campaigns, Affiliates and Advertisers. If you have questions
about this change to reports and how to get the
data you need, please don’t
hesitate to contact LinkTrust support.
Campaign Expiration Date Change
Now, campaigns will expire at midnight of the previous day. Previously, if you expired a campaign on a specific date, the campaign would expire at midnight of that date (based on the time zone of your LinkTrust account) and traffic was redirected to the merchant up to midnight of the expiration date. Now when you expire a campaign on a specific date the campaign will expire at midnight of the previous day and traffic will be redirected to the expired redirect location.
Here’s an example of how it works. Now, when you set a campaign to expire on December 1, 2014, the traffic will be redirected to the landing page until midnight (11:59:59 p.m.) of November 31, 2014. Starting at 12:00:00 a.m. on December 1, 2014, it will begin redirecting traffic to the expired redirect location.
Search by Alt-ID: You can assign
affiliates an Alt-ID in LinkTrust to keep track of
them using a pre-existing ID
(such as from a CRM). Now you can easily search for
that identifier instead of
the LinkTrust generated Affiliate ID.
Lead Gen updates: Now you can
from existing campaigns to save time when you have
similar posting instructions
for different campaigns. Another new formula in
LinkTrust has been added to calculate length of time
between two dates. For instance, the length of time
one surgery date
to another surgery date.
New APIs available Adding or
updating creatives via API makes
it easy to mass add or update creatives to your
LinkTrust campaigns. Product
Data Feeds are made possible by API functionality.
Now you can get the Product
Data Feed Analytics Report out of LinkTrust via API
For more information about these features, please
visit the LinkTrust University.