Hourly Analytics Report
We’ve given real-time reporting a new meaning with this report. In the swiftly moving world of online marketing, analyzing traffic on an hour-by-hour basis can be crucial.
LinkTrust users can monitor their traffic, conversions and financial trends by hour in the Hourly Analytics Report.
Acting on this report is easy with the graphs visually representing the trends in traffic for your team to quickly make changes to campaigns, landing pages, affiliates and more.
Affiliate Sub-User Log In
Allow affiliates to create their own sub-logins to their own affiliate accounts. As an extra bonus, LinkTrust clients can customize the experience when these sub-users login, such as hiding reporting, APIs or changing the stylesheet.
In addition, when sub-users get tracking links or campaign creatives, their sub-user ID is automatically appended as the Sub ID so their link placements can be reflected within reporting.
Assign Affiliates to Multiple Groups
Now it doesn’t matter if your affiliate is an emailer, blogger and an ad buyer, you can have them in multiple groups to easier manage their creatives and campaigns.
New Formulas in LeadGen
This new data formula allows you to take a single data field value and split it into two separate fields. For example, a single field where ‘fullname=John Doe’ can now be split into two separate fields such as ‘firstname=John’ and ‘lastname=Doe’.
New Campaign Listing API
Get a list of all campaigns in your account along with their basic details. This API returns XML or JSON results for each campaign or a single campaign when you pass in a Campaign ID. To use this API, ensure that your user account has the right to “view all campaigns in reports”.
Updates to Advertiser Center
Now you can provide your advertisers with the name and contact information of the affiliates who sent traffic to their campaigns. This feature can be enabled on a per campaign basis. For advertising agencies, this feature makes it easy to allow your clients to see and even work directly with the affiliates and marketing channels running their campaigns.