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4 Keys to Successful Influencer Marketing

In this saturated advertising market, there is an overwhelming amount of online marketing options. One thing you can’t do is just sit back and expect your target audience to click through your ads, or wait for the latest email special to hit their inbox. Instead, you can reach your audience in direct, targeted ways with […]


LinkTrust Announces New Ownership and CEO

LinkTrust, a leading provider of Saas-based affiliate and performance marketing software announced today that it has been acquired by Utah-based private equity group Loyal Companies with plans for advanced growth strategy. With the acquisition, Chad MacKay, Managing Partner of Loyal Companies, will become chief executive officer of LinkTrust — replacing current owner and CEO Bret Grow, who […]


9 Strategies for Successful Affiliate Marketers

With over 25,000 active affiliates as part of our platform, we get asked all the time for the best practices and strategies for affiliate marketers. With this in mind, here are our top 9 strategies for successful affiliate marketers. Let’s jump in! Online cross promote-Think about spreading out your message to help guide the user […]


Understand How Google Works and How it’s Affecting Your Business

Google is the leading online search engine and understanding how it works can drastically improve your business. This article will help you understand how Google works and how it’s affecting your business. All About the Mobile First Web Google has become all about the mobile first web. What exactly that means is that we should […]


The Impact of E-commerce and How it Affects our Marketing Strategies

The online marketplace and advancement of e-commerce has soared over the last few years. There are both pros and cons to this development, but one thing is certain. If you’re not using the option, you could be missing out on a large portion of sales. And therein lies the impact of e-commerce and how it […]